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AMARS in the EU

AMARS in the EU

About this report

X is committed to transparency with its users and appreciates the importance of consistent reporting regarding the number of service recipients active in the EU online ecosystem in accordance with the requirement to art. 24(2) DSA. Our understanding of the requirement and compliance approach is outlined below.

EU Active Recipients of the Service - Average between February 1st - July 31 2023

Logged In X Users 60.9M
Logged Out Guests 51.3M
Total 112.2M

The AMARS requirement

X has developed the following methodology for counting AMARS, following DSA's guidelines: 

  • all natural and legal persons in the EU who upload content to X or are exposed to X content through X's application interface

  • inclusive non-authenticated users (i.e. users without an account or logged-out users, assuming they are able to engage with the service e.g. by reading or listening to or clicking on content)

  • a single user accessing through multiple interfaces should be counted only once

  • a single user accessing with multiple accounts should be counted only once

  • bots or scrapers are excluded

Including non-authenticated users

X makes part of its content accessible to non-authenticated users. Persons without a X account, or logged-out X users, are able to access content on X.com without being required to log in. That is the reason why in the context of counting AMARS, X is presenting the specific average active recipients of the service represented by logged out guest users. 

Geographic location

For purposes of consistency with our practices under the GDPR, we will be basing the geographic location of our AMARS on the IP address associated with the recipient at the moment the recipient accesses X.

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